SNSN Radio (formerly Wolverine Radio) started quietly streaming online in late October of 2014 playing 80’s hits and One Hit Wonders. We then launched an FCC Certified PART 15 transmitter in Jewett City on the frequency of 1690. Since then, we have installed 2 additional transmitters throughout town to increase the on air signal.
Being low power AM Radio, there are of course challenges. Still under the Wolverine Radio name, we looked for other options of delivery. People were listening on air, but have moved to streaming at www.mygriswold.com. Although that was a great way to deliver programming with great sound, it still wasn’t enough. At that point we went into development of an application for mobile devices.
In August of 2015, Wolverine Radio launched it’s first APP available for iPhone and Android devices. That alone has grown our audience.
It’s an interesting journey! Starting out as a hobby to a point where there are 12-15 volunteers at any given time contributing on a daily basis to Wolverine Radio. We’ve also moved the station from a residential location (yes, it was started on a dining room table of all things) to where we are today delivering local news, sports, weather, and GRISWOLD WOLVERINE SPORTS from our new home, the Jewett City Savings Bank Studios at 2North Main St, in the borough of Jewett City!
Change came again, and we re-branded the station from Wolverine Radio, to the Streaming News and Sports Network in 2019, which was more inline of what we do and what our identity is. We deliver News and Sports for Eastern Connecticut. Not to mention many area residents thought we were either owned by the Griswold Public School system or The Town of Griswold. Therefore, the Wolverine Radio name was changed to SNSN Radio. We now have a brand new APP for IPhone and Google Devices including Google Home and Alexa devices. We’re producing more and more podcasts for the “on demand” content world that we live in (thanks Netflix). More video content is also being produced. Sports is bigger than ever thanks to the relationships with schools within the ECC that we have been able to establish. We love giving the student athletes the coverage they deserve, from the Massachusetts state line all the way to the Connecticut Shoreline. We are thankful the schools have opened their doors to us.
Thank you for reading. We’ve started to develop a history! We are a part of Eastern Connecticut, but mostly, Eastern Connecticut is a part of us. Thank you for letting us serve you, we promise to maintain our commitment for many years to come!